Method |
Pro | Con |
|---|---|---|
Expert panel |
Useful in research fields, especially when few quantifiable indicators exist |
Difficult to obtain systematic, objective assessment |
Focus groups |
Provides understanding of attitudes and thoughts on subject; group dynamic can help elicit honest responses |
Results cannot be statistically generalized to larger populations; not quantifiable |
Interviews |
Offer insight from perspective of specific program roles and expertise |
Limited perspective; time-intensive |
Surveys |
Generate statistically reliable data – rating services, behavior, demographics, etc |
Requires statistically representative sample & adequate response rate |